• Kickstart Your FMCG Innovation.

    Secure your startupticket with
    Erste Bank, REWE/BILLA & Clever Clover.

    Your chance to scale faster with the support of top-notch partners in financing, retail, and strategic mentoring.

Mission

Empowering innovative entrepreneurs with tailor-made financial solutions and inspiring programs that turn business ideas into reality.

What You Get

Mission

Fostering sustainable and innovative ideas in retail and food to shape the future of grocery shopping together.

What You Get

  • Potential listing opportunities with REWE/BILLA
  • Possibility to have your product featured in selected stores
  • Advice on retail and distribution strategies

Mission

Investing in ambitious startups and providing strategic support to scale businesses sustainably and successfully.

What You Get

  • Access to a strong investor and mentor network
  • Tailored business coaching programs
  • Hands-on support for market entry and growth
1
2
3
1

Birgit Polster

Startup Financing Expert
GründerCenter Erste Bank

2

Markus Kuntke

Head of Trend & Innovation
REWE International AG

3

Heinrich Prokop

CEO & Founding Partner Clever Clover

Who is it for?

  • FMCG startups in an early or growth stage
  • A validated product prototype or some initial market traction
  • A clear value proposition and innovative idea
  • An Austrian-registered or active company
  • A willingness to collaborate and scale with our partners

Why Apply for the Startup Ticket?

Market Entry & Distribution

Get direct access to retail partners who can open doors to national distribution, building a solid footprint in the marketplace.

Financing & Funding

Leverage Erste Bank’s financial expertise and investor connections from Clever Clover’s network to fuel your production, marketing, and expansion efforts.

Mentoring & Coaching

Receive hands-on guidance from industry leaders and seasoned entrepreneurs. We don’t just talk the talk – we’ll walk the walk with you.

Strategic Network

Connect with potential partners, experts, and fellow founders who can propel your brand to new heights.